Nestled in the heart of the cool Cameron Highlands is an agricultural domain owned by Mr. Lee, a dedicated farmer to the farm, Yeap Sing. In the realm of agriculture, where challenges are as abundant as the crops themselves, the story of Mr. Lee truly shines a light on what being a farmer entails, resilience, adaptability, and an unwavering commitment to excellence. Having dedicated 15 years to the agricultural domain, Mr. Lee’s journey took an unexpected turn that led him to become a master in cultivating a unique and prized crop, asparagus.
From Soil to Stalks
Initially Mr Lee started his farming journey with cucumbers and eggplants and it was not a smooth sailing one. While cultivating these crops, he faced numerous challenges and these challenges largely stemmed from environmental factors such as the climate, soil as well as the use of chemicals.
However, fate took a turn for the better when Mr. Lee encountered a friend who suggested a shift to cultivating asparagus. Intrigued by the potential of this less common crop, Mr. Lee decided to shift his plans and this marks the beginning of a transformative journey in his agricultural pursuits. The decision to switch to asparagus cultivation would not only change the course of his career but also paved the way for his success in the farming industry.
In order to achieve the best crops, Mr. Lee spent 7 years exclusively focusing on the cultivation of asparagus. He dedicated a 5-acre plot to this unique crop and began researching the optimal growing conditions as well as how to make it a marketable product. Due to that, he set up the farm with a thorough watering system and also trimmed off the less desirable bottom parts of the asparagus to enhance its overall appeal.
Market Recognition and Stability
Mr. Lee’s unwavering commitment to quality has not gone unnoticed in the market. Through meticulous cultivation practices and a keen eye for detail, he has achieved mastery in producing high quality asparagus that stands out in a crowded marketplace. The decision to prioritize quality over quantity has not only garnered him a strong reputation but has also established his product as a reliable presence in the market. Other than that, stability is also one of the core reasons for his market presence aside from quality. This is because Mr. Lee was able to maintain a stable source of asparagus throughout the year. With a consistent inventory, Mr. Lee was able to retain his wide clientele within this competitive industry. Below is the flavour profile exuded by Yeap Sing Farm’s asparagus.
Freshness: The asparagus harvested from Yeap Sing Farm has a vibrant colour to it and its freshness is second to none due to the cool climate of the Cameron Highlands, maintaining its freshness far longer compared to low land crops.
Earthy and Sweet: Yeap Sing asparagus carries a subtle natural sweetness, balancing the earthy undertones. These characteristics are a result from the soil composition and growing conditions in Mr Lee’s farm.
Clean and Crisp: The overall texture is characterized by having a clean and crisp bite yet tender at the same time. The asparagus is not woody or fibrous, reflecting careful cultivation and harvesting techniques. The immediacy of harvest also contributed to its refreshing texture.
Mr. Lee’s asparagus, cultivated in the cool and elevated environment of Cameron Highlands with its fertile soil, offers a unique and high quality taste profile, complementing a variety of dishes. Due to its well-balanced flavor profile, it is suitable for both simple preparations and complex culinary creations.
If you’re a restaurant owner in the Klang Valley, you can easily purchase Yeap Sing’s produce from the Secai Marche platform. All you have to do is get in touch with Secai Marche on their social media accounts or head to our SECAI MARCHE Farm-Direct platform Buyer’s Page to place your orders. If you do not have a registered account with us, please drop us an email or a message, and one of our designated sales representatives will contact you promptly.
